NAILBA by the Numbers

• 250,000+ is the number of independent agents in the field that NAILBA member agencies represent
• 1,500 C-Level decision-makers (CEOs, Presidents, Vice Presidents, Senior Management) from independent agencies, leading financial institutions, insurance carriers, and industry vendors receive Perspectives
• $18 Billion annualized premium is written through independent insurance distribution entities
  
  
  

Benefits of Advertising

• Reach and influence qualified decision-makers
• Gain access to the nation’s top insurance brokerage agency principals
• Reach senior officers of the major insurance carriers
• Superior visibility opportunities in this hard to reach industry
• Influence the leaders in the industry whose agencies collectively represent over 250,000 independent agent producers in the field
  
  

Perspectives Magazine (http://www.nailba.org/content/perspectives-home)
Perspectives is the premier publication of NAILBA, exploring the issues affecting wholesale brokerage agencies.

Perspectives reaches the principals from 90 percent of the nation's leading brokerage agencies and marketing organizations plus the key decision makers from providers of life insurance, annuities, health insurance, impaired risk, LTCI, life settlement, and reinsurance; and leaders of today’s top technology companies.

• Circulation: Approximately 1300
• Issuance: 6 issues per year/bi-monthly
• Format: 48-104 pages plus cover, 4-color magazine
  
  

NAILBA Online Advertising
Go beyond the printed page and make the most of your advertising efforts and maximize your company’s visibility in front of NAILBA members with our Online advertising outlets.

NAILBA Web site & Annual Meeting Event Site

• Over 3500 unique visitors per month
• Average viewing session is 6 minutes
• Average page visits per session is 8 pages
  
  
  

NAILBA Now

• Circulation: Approximately 1300
• Issuance: 26 times a year

Showcasing your products and services either in Perspectives or one of our Online media outlets is the most powerful and cost-effective way to reach decision-makers in this billion dollar industry.

NAILBA 31 Product Preview
This special edition preview will be distributed as an outsert with the November/December issue of Perspectives magazine (designed to hit mailboxes one week prior to the annual meeting). (Must be a sponsor or exhibitor to be eligible for this feature.)

Interested in package discounts? Combine both print and online opportunities for additional cost savings.

Click here to download the 2012 Promotional Opportunities Guide, which includes the 2012 Media Kit and more detailed advertising information. 

Questions? Contact Susan Haning at (703) 383-3068 or shaning@nailba.org.